- August 7, 2020
- Posted by: Dan Gordon
- Category: Accounting Advice Videos, How PCO Bookkeers Helps You Grow
Topics Included in this Webcast
When it comes to the health of any business, managing cash flow effectively is essential for both survival and success. You have probably heard the statistic that 82 percent of small businesses fail due to poor cash flow management. So how does your small business avoid becoming a part of the statistic? We believe because we specialize in the pest control industry that once you understand your cash flow and your budget that there are eight critical ratios that drive your success. If you impact these ratios you will drive successful outcomes. These critical ratios are:
1 – Days Sales in A/R
2 – Revenue Per Employee
3 – Revenue Per Technician
4- Revenue Per Customer
5 – Office to Production
6 – Skip Percentage
7 – Cancel Percentage
8 – Tech Utilization
In this educational webcast, PCO Bookkeepers Founder and Managing Member Dan Gordon will explain why each of the ratios are critical to your success and profitability. Dan will also explain how to leverage QuickBooks and your routing software to track and calculate these ratios and what actions you can take starting today to improve them.
About the Presenter
Dan Gordon – Certified Public Accountant
Founder – PCO Bookkeepers, Turf Books and PCO M&A Specialists
Dan Gordon, CPA, is the founder of PCO Bookkeepers, Turf Books and PCO M&A Specialists. These accounting and consulting firms work specifically with pest management and lawn care companies. PCO Bookkeepers and Turf Books work with businesses nationwide specializing in outsourced bookkeeping, accounting, CFO, services, tax planning, preparation and audit representation services, as well as generational and exit planning.
Dan also brings over 20 years of front-line and hands-on experience founding, growing and managing pest control and lawn care companies. As an owner and manager, Dan has personally been involved with the founding, development and subsequent sales of several of the nation’s leading pest and lawn care companies.